General Motors has prepared an advertising campaign in case that reports of fires in the Chevrolet Volt trigger a Congressional hearing or other important reaction.

Joel Ewanick, GM‘s marketing chief said:

“I have a contingency plan. It’s ready to go if concern about Volt, which seems to be receding, flares up”

Joel Ewanick also said the advertisements are honest, straightforward and could direct people to a website for a technical explanation of why the automaker believes the extended range plug-in hybrids are safe.

General Motors wants to avoid pulling the trigger too quickly on a campaign that will remind people that the Volt caught fire after a government crash test. The automaker also points out that Volt is a … Read More

General Motors is working on a second generation of its EN-V concept and might test the electric vehicle in large cities around the world.

The EN-V (Electric Networked-Vehicle) is an ultra-compact and futuristic-looking two-seater model that addresses the basic needs for transportation in today’s mega-cities. General Motors said that all future concepts of the EN-V will carry a Chevrolet badge.

The vice-president of global Chevrolet marketing and strategy, Chris Perry said:

“For 100 years, the Chevrolet brand has been focused on making advanced technology that improves customers’ lives accessible and affordable, and the Chevrolet EN-V will continue that tradition. By 2030, more than 60 percent of the world’s 8 billion people will live in urban areas. The Chevrolet EN-V represents a possible solution for global customers living in markets where alternative transportation solutions are needed.”

The EN-V was first unveiled at the 2010 Shanghai World Expo. The next-gen Chevrolet EN-V will first hit the streets of Tianjin, China before making a splash in other urban locations around the globe.