Back in August 2011, David Finnegan, Ford‘s electrified vehicles marketing manager, said:

“For the first few months of production, we will be concentrating on California and New York. Our dealers in those areas will be the first to have their retail orders scheduled and receive the Focus Electric. We will be rolling out to the remainder of our initial markets starting in Spring 2012.”

Last week, Wesley Sherwood, Ford Motors said:

“We are still on track to ramp up Focus Electric retail production and availability in the first half of this year followed by 16 additional markets later this year. We are not providing specific sales projections but continue to believe all-electric vehicles will be a small portion of the electrified vehicle mix for some time. Our initial orders are in line with this projection.”

Mike Tinskey, the Ford Global Electric Vehicle Infrastructure associate director told MLive that 2012 Ford Focus Electric won’t be available outside of California, New York and New Jersey until the fourth quarter of 2012. He also said that the electric hatchback should start becoming available in 19 major markets around September.

Those 19 major markets include Atlanta, Austin, Boston, Chicago, Denver, Detroit, Houston, Los Angeles, New York, Orlando, Phoenix, Portland, Raleigh Durham, Richmond, San Diego, San Francisco, Seattle, Tucson and Washington, D.C.

And that leaves us to draw a sad conclusion: For most customers, the wait for a new 2012 Ford Focus Electric will be a little longer than they’d initially hoped.

On November 2nd, Ford announced that the 2012 Focus Electric will be priced in US from $39,200 before tax credit is applied. Buyers will have to pay an additional $750 as destination charges, so 2012 Ford Focus Electric and 2012 Chevrolet Volt have the same price.

Nissan Leaf, the Focus Electric’s direct competitor, has a sale price of $35,200 in US, which makes the Leaf around 13% cheaper than the Ford‘s electric Focus. Ford motivates the price difference saying that the Focus Electric‘s battery can be recharged in just over three hours using a 240-volt charging station, about half the charging time of the 2012 Nissan Leaf. Drivers also can top off the battery any standard 120-volt outlet using the included charging cord.

Starting November 2nd, drivers interested in ordering the 2012 Focus Electric will be able to configure the all-new electric vehicle online at Ford.com and place their orders with a Certified Electric Vehicle dealer.

The first all-electric passenger vehicle from Ford has finally been unveiled in the form of the Focus Electric.
Expected to launch in late 2011, the Ford Focus Electric is said to offer a 100-mile-range. It will offer a mile-per-gallon equivalent ratio that surpasses the Chevrolet Volt and will be competitive with other battery electric cars.
Powered by an advanced lithium-ion battery, the Focus Electric uses heated and cooled liquid to help maximize battery life and fuel-free driving range. The active liquid system heats or chills the coolant before pumping it through the system helping to regulate the temperature against external conditions.

A full recharge takes place in less than four hours at home with a 240V charging station. The vehicle also includes new features and technologies such as a MyFord Touch driver connect system and a new value charging feature powered by Microsoft. The MyFord Touch driver connect technology offers an innovative presentation of vehicle information including battery state of charge, distance to charge point and the corresponding range budget and